When the president of Material Insight, a marketing consultancy focused on highly entrepreneurial tech startups, co-founded the company five years ago, she and partner Shelley Kuipers envisioned a model in which the elite entrepreneurs they attracted to their company would take time out from Material Insight to “go in deep” with one client company.Read More
Canada’s culture of humility means great Canadian acts often have to gain fame abroad. The “it all began in Calgary” story often gets lost for local tech startups. We invited Garrett Camp back to town to talk about StumbleUpon’s roots here. Camp grew StumbleUpon to 600,000 users while in software engineering at the U of C. In Silicon Valley StumbleUpon grew to almost 3 million users and attracted eBay senior director Michael Buhr to the business.Read More
We gathered a panel of Calgary tech innovators to debate the topic "Is Calgary emerging as a silicon valley calibre hotbed of tech?" Guy Kawasaki, bestselling author of Art of the Start, moderated the panel discussion on what would it take to grow tech innovators beyond start-up in our own Wired West. The missing links: strong marketing and funding it seems. Material Insight is glad to be doing our part to fill one of those gaps. Over 300 guests attended this sold out event.Read More
The upside of technology - not cash, but challenge, creativity, comradery with entrepreneurs and the opportunity of unique impact - continues to draw employees from big corporations, and everyone wants to hear the story. As the Vancouver Sun profiles, cutbacks and layoffs in the energy industry could benefit Calgary's technology companies more than willing to step in and scoop up top performers. More...Read More
The oil and gas industry's bane could be a boon for another industry, at least on the job front. For years, Calgary's fledgling technology sector has fought an uphill battle against the dominant oil and gas companies for top talent. If the royalty hikes announced by the Alberta government last week translate into cutbacks and layoffs in the energy industry as predicted, Calgary's technology companies appear ready and more than willing to step in and scoop up top performers. MoreRead More
Material Insight was proud to co-host Y Combinator founding partner Jessica Livingston, author of Founders at Work, as she shared stories from the now famous founders of Apple, TiVo, Blogger, Craigslist, Hotmail and conducted live interviews with two local founders at work - Geoff Lyon from CoolIT Systems and Michael Sikorsky from Cambrian House. Over 200 guests attended this sold out event.